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Dan Pfeifer • Sports Media Professional
Milwaukee • Chicago • Green Bay • Madison
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Current Pfeifer Sports Client Roster
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WISCONSIN INTERSCHOLASTIC ATHLETIC ASSOCIATION
Crowning state champions is one of our most cherished assignments. A PA voice for the WIAA's State Boys Basketball Championships since 2026, as well as the announcer & music provider for State Soccer at Milwaukee's Uihlein Soccer Park since 2019 and State Softball at Madison's Goodman Diamond since 2022, Pfeifer considers working WIAA events to be among of his greatest honors, as he knows he has the good fortune to set the tone for what may be the most important moment in many peoples' lives and communities' histories.
marquette golden eagles
No client utilizes Pfeifer more than Marquette, as it all (re-)started here for Pfeifer in 2007 after being out of sports altogether. Among his roles:
• Game night statistician for men's & women's basketball since 2022
• Primary PA announcer & music coordinator for men's & women's soccer since 2007 — also primary scoreboard operator since 2021
• PA announcer & music coordinator for men's & women's lacrosse since 2013
• Fill-in PA announcer & DJ for volleyball and women's basketball
• PA announcer & music coordinator for track & field events
IHEART MEDIA MILWAUKEE
When iHeart Milwaukee flipped a legacy AM signal from classic country to all-sports, the first programming it originated from Milwaukee featured Pfeifer as the play-by-play voice of The Big 920 High School Game of the Week. The broadcasts were successful enough from 2013-19 that iHeart eventually accomplished the gargantuan feat of winning the long-held rights to Wisconsin Badgers and Green Bay Packers games away from the state's strongest signal. In 2020, iHeart promoted Pfeifer to co-host of the statewide network show Football Friday Night, airing on 10 stations statewide following high school football games on Fridays.
NATIONAL COLLEGIATE ATHLETIC ASSOCIATION
While it's only a role Pfeifer fills for one week every few years, Marquette and the NCAA have trusted Pfeifer to be their Credentialing Coordinator when they utilize Milwaukee as a host site for the Division I Men's Basketball Tournament, better known as March Madness. An intense week, Pfeifer's connections with local media have proved helpful as he's filled the role in 2010, '14, '17, '22 and '25. In 2022 and '25, Pfeifer also served as an in-game statistician, including for games involving perennial blue bloods Kentucky and North Carolina.
RACINE RAIDERS
Pfeifer served as the PA voice & music coordinator for the Wisconsin Wolfpack indoor football team during its two-year existence, during which time he connected with Don Wadewitz and Jordan Kopac, each of whom had previously worked with the Racine Raiders. Eventually, all three made their way back to the Raiders, one of the longest established (over 70 years) and most decorated (11 national titles) teams in all of traditional outdoor minor-league football. Pfeifer was the Raiders' PA voice and music coordinator from 2011-14, then returned in 2021 and has filled the roles since.
CAMP SHUTOUT
The world's largest youth goalkeeper camp, the Camp Shutout "Big Show" in Stevens Point, Wis. relies on Pfeifer not just to be the camp emcee, but also to handle all camp audio/visual needs, including managing a portable sound system used in a wide variety of ways throughout the camp. From leading the campers in the Cupid Shuffle, setting up video presentations, providing play-by-play commentary for the camp-ending Team Keeper Wars competition to managing and laying and re-laying hundreds of feet of power and XLR cable, Pfeifer does it all over the course of the two-week camp, which serves nearly 800 goalkeepers in separate youth & advanced sessions.
CARTHAGE FIREBIRDS
Play-by-play broadcaster Peter Anthony Ferreri has been a friend to Pfeifer Sports ever since introducing himself while working Marquette Soccer in 2022. When Ferreri found out Pfeifer can also do play-by-play, he decided Dan could make an outstanding backup when Peter is pulled in multiple directions. One place that's proved useful has been Kenosha's Carthage College, an NCAA Division III institution in the College Conference of Illinois & Wisconsin with a history of national championships. Pfeifer now regularly fills-in on broadcasts across a variety of sports, including football, basketball, volleyball and lacrosse, also working with sports information director Sam Boyle.
MILWAUKEE TECH STORMERS
One of Pfeifer's longest continuous clients, the Milwaukee Area Technical College relies on a combination of Pfeifer and Don Wadewitz to do PA and music for its volleyball matches and basketball games, with each handling about 40 percent of the season's games on average. Milwaukee Tech men's basketball team has achieved great success in recent years, winning the National Junior College Athletic Association's Division II championship in 2023. During their title run, the Stormers invited Pfeifer to do play-by-play for a streaming broadcast of their regional title victory in Rockford, Ill.
UCHICAGO MAROONS
UChicago's rich athletic history includes being one of the original teams in the Big Ten and the first-ever Heisman Trophy winner. As such, with its own respect for history, Pfeifer Sports has been a perfect fit for UChicago when busy weekends on campus have necessitated calling in extra help. Pfeifer was UChicago's primary football play-by-play voice for two seasons after making his debut on campus doing the 2018 NCAA Division III Women's Volleyball Tournament, his first-ever gig for a Chicago-based client. UChicago finds a wide variety of ways to utilize Pfeifer when it needs extra help, and Pfeifer is always happy to make the trip.
WISCONSIN LUTHERAN WARRIORS
A Division III program known for success and staff longevity, Wisconsin Lutheran has turned to Pfeifer Sports more often in recent years when it needs extra help, ranging from soccer play-by-play to volleyball stats help. From Sports Information Director Adam Heinzen to fellow soccer play-by-play voice Simon Provan to new men's soccer head coach and longtime friend Steve Bode, Pfeifer is always appreciative of the opportunity to make his way to the Krauss-Miller-Lutz Outdoor Athletic Complex or the Time of Grace Center and help out.
MARQUETTE HILLTOPPERS
The son of an MUHS alum, Pfeifer was honored in 2019 when Adam Caccamise, an assistant coach with MUHS' lacrosse team and part of Marquette University's lacrosse gameday staff, asked if Pfeifer would be interested in announcing & doing music at the high school's lacrosse games. Pfeifer has filled the role ever since, bringing his portable sound system to two of the three different home venues MUHS utilizes while implementing a similar production to the one used by Marquette University's teams.
NEW BERLIN WEST VIKINGS
Dan Pfeifer never forgets his hometown, or a good client. Despite being a Brookfield Central alum, Pfeifer was born and raised in New Berlin, so it was a special treat when he was asked to work a few New Berlin West games by a co-worker during the 2014-15 season. The relationship ended when Pfeifer and the co-worker stopped working together. In 2019, however, Pfeifer returned to West to call a football game for iHeartRadio. Reconnecting with the AD, Pfeifer mentioned he was willing to help West again. The AD obliged and Pfeifer has been the primary PA voice & music coordinator for West's boys & girls basketball teams since, adding girls volleyball in 2024 and baseball in 2026.
WEST ALLIS-WEST MILWAUKEE SCHOOL DISTRICT
High school sports returned to action in the 2020-21 school year after COVID-19 ended sports in 2020. For many schools, sports' return presented staffing challenges. Needing help, West Allis Central High School AD Justin Marien reached out in a Facebook group dedicated to public address announcing. With Central only located a few miles from Pfeifer's house, he agreed to come when he could. Pfeifer now works a variety of events for Central, Nathan Hale High School and their co-op programs, including for basketball, softball, volleyball and soccer.
KOHLER
BLUE BOMBERS
It's not often Pfeifer Sports has lengthy stretches of downtime, especially during basketball season. However, circumstances in 2024 fell in such a way that Pfeifer found himself without any gigs between Dec. 21 and the start of 2025. Accordingly, he put out an APB to his contacts that he was available. Spenser Williams, iHeart Milwaukee producer and Kohler High School scoreboard operator, recommended Pfeifer join come to Kohler for a Dec. 27 & 28 holiday basketball tournament. The atmosphere was lauded by so many fans that Pfeifer was offered the chance to come back whenever he could, and he now does Kohler basketball & volleyball games as he can fit them in.
MUSKEGO WARRIORS
It should be no surprise one of Wisconsin's best and resource-rich high school athletic departments utilizes Pfeifer. After working with then-girls volleyball coach Susan Peterson at Alverno College, Pfeifer jumped at the chance when Peterson asked if Pfeifer would be interested in announcing and doing music for her new Muskego team's games during the COVID-impacted 2020 season. That led to Pfeifer also being involved with Muskego's softball program from 2021-23 and its girls' lacrosse program in 2024. The softball experience played a major part in Pfeifer becoming the voice of the WIAA State Softball Championships in 2022.
MILWAUKEE MONARCHS
Synonymous as Pfeifer's voice has become with soccer and lacrosse in Wisconsin, it may be a surprise to many that the first time he watched either sport in person was when he announced for it. With ultimate frisbee, at least it was a sport he played in middle school, albeit only casually. Nonetheless, when the Milwaukee Monarchs, a new professional women's ultimate team, needed an announcer and music guy at Wauwatosa, Wis.'s Hart Park, Pfeifer was a good fit. Pfeifer has not only learned the ins and outs of serious ultimate, he's also achieved an understanding of the sport's unique values. As such, the Monarchs are proud to have Pfeifer set the tone for their games.
RKC THIRD COAST
While doing color commentary for a match with the Green Bay Glory in 2023, Pfeifer got to witness the first victory in the history of RKC Third Coast's USL-W team — a 2-1 win over an experienced Glory team that left Pfeifer at a loss for words as to how RKC, which had struggled mightily in its first few matches, found the way to win against a Glory team with a former USWNT player on its coaching staff. Impressed by the club's feistiness, when club owner Wayne Howard reached out to Pfeifer to see if he'd be interested in joining RKC as its PA announcer, Pfeifer took the offer up. While Pfeifer took the 2025 season off from RKC to attend to personal matters, he will return in 2026.
FC MILWAUKEE TORRENT
Wauwatosa, Wis.'s Hart Park is the only facility where Pfeifer has worked four different sports — gridiron football, lacrosse, ultimate frisbee and soccer. FC Milwaukee Torrent calls Hart Park home and also routinely calls Pfeifer to help with game operations, whether it be PA announcing, music, running the scoreboard or doing play-by-play, depending on who else can work their matches. The Torrent's men's & women's soccer teams represent the highest level of soccer competition you can find in Milwaukee and Pfeifer is proud to support soccer in all its forms around southeastern Wisconsin.
MILWAUKEE SUMMER PRO-AM
In 2010, Jim Ganzer had an idea: Bring a summer league pro-am basketball tournament to Milwaukee, specifically to give Division I college basketball talent in the state a chance to compete against top pro talent over the summer. Thus was born the Milwaukee Summer Pro-Am, which has routinely featured pro talent from the NBA, G League and foreign pro teams taking on many of the top stars from UWM, Marquette and other colleges. It's also featured Pfeifer, who inquired if he could provide atmosphere for the event while working to establish his reputation. Ganzer obliged and Pfeifer's music and voice have been a part of every Pro-Am since.
SPORTS BROADCAST SOLUTIONS
One of Pfeifer Sports' newest clients, Sports Broadcast Solutions is a NFHS-affiliated high school sports broadcast production company that provides full broadcast production services to youth sports tournaments and high schools throughout the Chicagoland area. Often utilized by schools for IHSA state tournament games, SBS has taken to calling in Pfeifer for a wide variety of assistance with broadcast tasks, ranging from color commentary to camera operation. SBS has given Pfeifer Sports a chance to spread its wings, try different things and learn more about high school sports in Illinois, allowing us to expand the brand.